Wharton School to offer Business Analytics course online

The Wharton School of the University of Pennsylvania will offer a ‘Business Analytics’ Specialisation through Coursera, an online platform that partners with leading universities to offer courses for free online.

According to Wharton, it will be the first comprehensive set of course to teach how big data can be used to make real data-driven decisions and optimise marketing, revenue, operations, hiring and management practices.

The ‘Business Analytics’ Specialisation will feature a Capstone Project that allows participants to apply their knowledge to real-world business challenges, with Yahoo! serving as the Capstone Partner.

The courses, will run for four weeks each, cover Customer Analytics, Operations Analytics, People Analytics, and Accounting Analytics.

“We are pleased to offer the first ‘Business Analytics’ specialisation through Coursera to reach learners worldwide who want to speak the language of analytics,” said Anne Trumbore, director, Wharton Online. “With an understanding of data so critical to business managers today, there is a great need for the type of rigorous yet practical knowledge Wharton can provide.”

The “Business Analytics” specialization consists of four courses, each featuring up to four of Wharton’s most renowned professors. All professors are leaders in their field, using their research to advise major corporations on the best uses of analytics to address critical challenges facing those corporations today.

The first course will commence on 15 September 2015.

More details about the ‘Business Analytics’ Specialisation can be found at http://online.wharton.upenn.edu.